Modern gray bed with white linens and a dark gray knitted blanket, beige ottoman at foot, white nightstands, potted plants, and mirror in light gray room with minimal decor.
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Model homes that sell the lifestyle (and open on time).

We partner with builders to design, furnish, and style model homes and sales environments that communicate your brand, guide the buyer journey, and photograph beautifully.

  • Room-by-room merchandising plans + FF&E schedules

  • Lighting layering: Ambient + Task + Accent (by room)

  • Finish coordination: hardware, plumbing, and key touchpoints

  • Install-day styling + punch-list closeout mindset

Modern living room with black paneled walls, white sofas, a black coffee table with decorative items, side tables with black and white lamps, large window with a view of mountains and trees, and a contemporary spiral chandelier hanging from the ceiling.
Explore Builder Services

Builder Services

Your model is a sales tool. We design rooms that help buyers imagine life in the community, not just walk through a floorplan. Budget-optimized package that photographs well.

  • Model Home Design + Merchandising (Turn-key)

  • Spec / Inventory Home Styling

  • Model Refresh Program

  • Option Package Development (Design Studio Support)

Double bathroom vanity with navy blue cabinets, white marble countertop, gold fixtures, two rectangular mirrors with black frames, a large vase with green foliage in the center, framed artwork above the vase, and black and white striped towels on each side.
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Process

A process built for deadlines.

  • Align: buyer profile, brand direction, plans, timeline

  • Design: concept + room plans + preliminary specs

  • Specify: FF&E + lighting layers + finish coordination + alternates

  • Install: delivery, placement, styling, punch

  • Support: refresh cadence and replacement guidance

A modern bathroom with a glass shower enclosure and a view into a bright, white home office with a desk, computer, and large window with white curtains.

Proof

Featured model homes. A few recent projects designed to make an impact on tours, photos, and buyer confidence.

  • Curated finish palettes that are cohesive and upsell-friendly

  • “Good / Better / Best” option packages

Portfolio

About

Designed by someone who’s been on the sales floor.

Founder Sandy brings new home sales and selection center experience to every project. That means we know what’s realistic, what’s worth upgrading, and how to keep decisions aligned from plans to punch list.

Meet Sandy

Builder Resource Guide

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Modern bathroom with white bathtub, black fixtures, light wood vanity, mirror, wall-mounted light fixture, large frosted window, and white tiles.

Builder FAQ + Services

What we deliver

·       Model home concept + style story aligned to your community brand

·       Room plans + FF&E schedules that sales teams can actually use

·       Lighting layering recommendations (Ambient/Task/Accent) by room

·       Finish coordination (hardware, plumbing, metals, mirrors)

·       Procurement planning + alternates to protect schedules

·       Install-day styling + punch-list closeout for photo-ready finish

Model Home Design + Merchandising (Turn-key)

·       Concept + style direction per plan

·       Furniture plan per room + accessory styling

·       Spec alignment guidance: lighting/fixtures/hardware touchpoints

·       Install-day styling + punch + photo-ready finish

Spec / Inventory Home Styling

·       Budget-optimized styling that photographs well

·       Fast lead times, repeatable packages across homes

Model Refresh Program

·       Quarterly/seasonal refresh to keep models current

·       Swap art/accessories, update bedding, rotate accent pieces

·       Wear-and-tear replacement recommendations

Option Package Development (Design Studio Support)

·       Curated finish palettes that are cohesive and upsell-friendly

·       Good/Better/Best option sets that feel intentional

Engagement options (simple, builder-friendly)

·       Design + Spec (Builder-integrated): we deliver plans/specs; your team purchases.

·       Turn-key Merchandising: we manage selection through install/styling (as scoped).

·       Refresh Retainer: scheduled touch-ups to keep models tour-ready.

FAQ’s

·       Can you meet grand opening deadlines? Yes. We plan backwards from the date and build alternates early.

·       Can you scale across multiple plans or communities? Yes. We create standards so rollout stays cohesive.

·       How do you handle out-of-stocks? We pre-plan alternates and keep approval paths clear.

·       Do you provide documentation for sales teams? Yes. Room plans + FF&E schedules + finish notes.

Want a proposal fast?

Send plans, model count, and your target opening date. We’ll reply with a short kickoff call and a clear scope. Fill out the form below…